One of the definitions of the word “marketing” is a set of actions which lead to company’s success. However, you can view your life as a company which should conquer lots of professional and personal heights and use marketing methods and instruments for achieving your own aims.
For instance, let’s take SWOT analysis which is used to define strong and weak points of the company. According to the results you can understand whether the company has enough resources to realize the opportunities. For example, if you search for work, you can point out your advantages and improve your weak points by establishing aims according to SMART criteria, which mean that your aims should be: